Food Shop

  • Food Shop looks to eliminate plastic packaging of food in supermarkets through easy and simple sustainable swaps of material, with a heavy design focus on reduction, restraint and coherence​​​​​​​​​​​​​​

  • 01 Food to Packaging solution system
    The flowchart sets out how each supermarket product should be packaged and printed. Think of a grocery item then filter down the chart for an appropriate packaging solution.

  • 02 Packaging solution examples
    Below are example items for each packaging solution type.

  • 03 Information Labelling
    Each print method [coloured] has to accomodate the required information on the back of each food product.

  • 04 Information Labelling Sizing
    04.01    Diagram of how directly printed-on products are sized.
                 Egg packaging is used as the example here.
    04.02    Diagram of how wrap sticker products are sized.
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    05 Labelling Variation
    When products have similar qualities or multiple variations, they need to be distinguishable from each other.
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    Full Collection
    Below is a view of many essential grocery items and how they all coexist next to eachother.

  • Selected package designs
    Where the contents of a product were completely covered with its packaging, I wanted to capture the essence of the inside through simple use of pattern.
  • Thank You